Microsoft

Working with one of the world's biggest brands.


While with Material Agency, I worked with Microsoft on a number of purchaser education initiatives. The goal with each of these documents was to educate potential buyers (team leads, VPs and directors) about Microsoft products, in order to forge new paths into territory Microsoft didn't already own.

To pitch the phone functionality of Teams, a crminally unknown feature of one of their flagship products, we landed on an infographic grounded in their Teams sub brand. I researched the brand, put together art direction, iterated with the client and made sure the graphic would meet their stringent brand and accessibility requirements.

In addition, we concepted and built out 4 sharable ebooks to grow awareness for some of their lesser-known products.

The following books were in-progress when I left Material.